Natasha Oakley and influencers ROASTED for PRETENDING to apply product in sponsored posts 

Instagram ‘snark’ account Celeb Spellcheck has built up a huge following by correcting the bad spelling of stars, and holding them accountable for their ‘lies’. 

And in true form on Thursday, the page, which is run by an anonymous user believed to be a Melbourne PR worker in her twenties, took aim at top beauty influencers.

Natasha Oakley and designer and fashion stylist Lana Wilkinson were absolutely roasted for pretending to apply product to their skin in sponsored posts, particularly having presumably been paid a significant amount to spruik the brand.

‘I can’t cope with this nonsense!’ Top influencers including Natasha Oakley (pictured), 30, were absolutely ROASTED by Instagram ‘snark’ account Celeb Spellcheck on Thursday, for PRETENDING to apply skincare product in sponsored posts

‘We all know that influencers don’t always use the products they promote – but not even using them in the ad is next level,’ Celeb Spellcheck captioned their latest post, alongside a laughing face emoji.   

The account ran a clip of Lana inside her home pretending to ‘dab’ a skincare product onto her face and décolletage.

‘I’m just going to put it on my face and then I will be ready,’ she told her followers, before pretending to squeeze product out of the tube.

Taking aim: 'We all know that influencers don't always use the products they promote - but not even using them in the ad is next level,' Celeb Spellcheck captioned the post, alongside a laughing face emoji. Pictured is designer and fashion stylist Lana Wilkinson

Taking aim: ‘We all know that influencers don’t always use the products they promote – but not even using them in the ad is next level,’ Celeb Spellcheck captioned the post, alongside a laughing face emoji. Pictured is designer and fashion stylist Lana Wilkinson 

Going through the motions: The account ran a clip of Lana inside her home pretending to squeeze out skincare product and 'dabbing' it onto her face and décolletage

Going through the motions: The account ran a clip of Lana inside her home pretending to squeeze out skincare product and ‘dabbing’ it onto her face and décolletage 

‘And then I’m also going to put a little bit here because I’m a bit dry,’ she added, pointing to her décolletage.

‘Just constant [dabbing]’ she said, tapping a bare hand over her skin.   

The second clip in the post featured none other than bikini model and entrepreneur Natasha Oakley, 30, who appeared to dab the tiniest amount of a pricey Lancôme serum onto her cheekbones. 

Expensive product: The second clip in the post featured none other than bikini model and entrepreneur Natasha, who appeared to dab the tiniest amount of a pricey Lancôme serum onto her cheekbones

Expensive product: The second clip in the post featured none other than bikini model and entrepreneur Natasha, who appeared to dab the tiniest amount of a pricey Lancôme serum onto her cheekbones 

Followers of Celeb Spellcheck were quick to comment underneath the post, with one writing: ‘I can’t cope with this nonsense’.

Another suggested they deserve an ‘Oscar for best fake applying of products’.

One suggested it ‘would literally take the same amount of effort to just actually use the product in the video’, while another was annoyed at influencers in general being paid thousands to not even use the products.  

Criticism: Followers of Celeb Spellcheck were quick to comment underneath the post, with one writing: 'I can't cope with this nonsense'. Another suggested they deserve an 'Oscar for best fake applying of products'

Criticism: Followers of Celeb Spellcheck were quick to comment underneath the post, with one writing: ‘I can’t cope with this nonsense’. Another suggested they deserve an ‘Oscar for best fake applying of products’ 

However it wasn’t all negative, with one describing Celeb Spellcheck as the ‘saltiest page’ on Instagram. 

Influencing, including sponsored posts on Instagram, can be a very lucrative gig.

Since starring on the 2019 season of Married At First Sight, Martha Kalifatidis has become a full-time influencer and brand ambassador. 

Celeb Spellcheck explained

Celeb Spellcheck began a few years ago as an account making fun of Instagram models’ poor spelling, but has since become a platform for holding influencers to account for their lies and irresponsible behaviour.

The profile is also a hub for user-submitted gossip about influencers.

Celeb Spellcheck has attracted criticism in recent months, with the likes of Tayla Damir accusing the page of ‘bullying’.  

Online presence: Influencing, including sponsored posts on Instagram, can be a very lucrative gig. Since starring on the 2019 season of Married At First Sight, Martha Kalifatidis (pictured), 32, has become a full-time influencer and brand ambassador

Online presence: Influencing, including sponsored posts on Instagram, can be a very lucrative gig. Since starring on the 2019 season of Married At First Sight, Martha Kalifatidis (pictured), 32, has become a full-time influencer and brand ambassador 

Daily Mail Australia is not suggesting that Martha or any other celebrities are pretending to use product in their sponsored posts. 

Speaking to Daily Mail Australia last year, Martha, 32, said ‘never in her wildest dreams’ did she believe that creating sponsored posts at home would become her full-time job, and expressed her surprise at how financially viable it is.  

Although Martha did not reveal the exact figure she charges for branded content, it’s estimated she makes anything up to $3,000 for a single sponsored selfie. 

Cashing in: Speaking to Daily Mail Australia last year, Martha said 'never in her wildest dreams' did she believe that creating sponsored posts at home would become her full-time job. It's estimated she makes anything up to $3,000 for a single sponsored selfie

Cashing in: Speaking to Daily Mail Australia last year, Martha said ‘never in her wildest dreams’ did she believe that creating sponsored posts at home would become her full-time job. It’s estimated she makes anything up to $3,000 for a single sponsored selfie 

When asked how she’s spending her impressive earnings, Martha explained that she’s investing it all into her own top secret business venture.

‘I’m working on something of my own. It’s going to take a while. This is a stepping stone right now. It’s opened so many doors for me,’ said the aspiring entrepreneur.

‘Obviously I have this big platform now. It just sort of catapults your brand or whatever it is you’re going to start. It’s like a nice head start. I imagine that the hardest thing for most new brands is getting a platform.’  

Authentic: Daily Mail Australia is not suggesting that Martha or any other Married At First Sight stars are only pretending to use product in their sponsored posts

Authentic: Daily Mail Australia is not suggesting that Martha or any other Married At First Sight stars are only pretending to use product in their sponsored posts