Garish sports sneaker goes on sale at HALF PRICE as model becomes an ‘eshay’ favourite – and the lads are flocking to shopping centres to buy them
- Price of Asics Quantum 360 6 in bright red slashed at retailer Foot Locker
- However the black version of the same sports sneaker remains at full price
- Colourful sports sneaker has become a footwear staple among so-called eshays
- One Foot Locker store confirmed many buyers could be identified as eshays
A sneaker popular with ‘eshays’ has been slashed to half price at a major shoe chain – and staff admit the ruffian teens are big buyers.
The Asics Quantum 360 6 in bright red has been cut from $240 to just $119 by Foot Locker – despite being one of the brand’s top-sellers.
However, staff at Foot Locker store said only the orange colour was reduced in price – and confirmed many buyers could be identified as eshays.
Mainstream buyers prefer the sneakers in black, which is yet to be the subject of any price reduction.
The bright red version of the sneakers have been cut in price to 119.95 (above)
But the black version of the same Asics Quantum 360 6 shoe (pictured) remains at full price
Staff at several Foot Locker stores in Sydney, Adelaide and Brisbane told Daily Mail Australia the orange shoe has been been flying off the shelves since being slashed to half-price last week as part of the retailer’s June markdown sale.
They were unable to say why the black version of the sneaker remains at full price.
An employee at an Adelaide store confirmed the brand was popular among eshays – and said they were flying off the shelves.
‘We’ve sold a lot of them,’ he said.
But another Sydney employee added the shoe was still hugely popular among a diverse variety of customers because of it comfort.
The 50 per cent sale on the orange sneaker is available online and in-store.
Daily Mail Australia has contacted Foot Locker for official comment.
Pictured is a Foot Locker store in Melbourne
Eshay is Australian slang for a particular subculture of teenagers who haunt public places such as train stations and parks stirring up trouble.
They are said to have spread from Sydney’s inner city graffiti scene in the 1980s through housing commission estates and out into the suburbs.
Once predominantly from disadvantaged backgrounds, eshays are now more mainstream and widely promoted on social media.
An eshay is easily identifiable by sports trainers, worn with polo shirts, puffer jackets, tracksuit pants or baggy shorts and baseball caps.
Favoured labels for the fashionable eshay include Ralph Lauren, Tommy Hilfiger, and Lacoste, paired with Nautica, Adidas, Under Armour and Ellesse.